Great news you may have IP indemnification to protect for AI Copyright & Trademark Infringement!

Computerworld reported that “Stock content provider and creative suite Shutterstock is the latest company in its field to offer customers a legal indemnity against suits related to AI-generated images created and licensed on its platform. In its announcement, issued Thursday, Shutterstock said that the aim is to provide a level of assurance to users of its services who want to leverage the ability to use AI-generated imagery but are concerned about legal risks that could arise under US intellectual property laws.”  The July 6, 2023 article entitled “Shutterstock offers customers legal indemnity for AI-created image use” (https://www.computerworld.com/article/3701932/shutterstock-offers-customers-legal-indemnity-for-ai-created-image-use.html ) included these comments:

  1.  The indemnity mostly relates to one recently launched product from Shutterstock, namely its AI Design Assistant (an image generator that allows users to select a particular style and type of content for generated images), which is powered by the DALL-E generative AI image creator from Microsoft-backed OpenAI, the maker of ChatGPT. Shutterstock said that its contributor fund funnels monetary compensation to the artists who created images that the AI Design Assistant was trained on.

  2. Shutterstock’s indemnity program is similar to the one announced last month by Adobe, which unveiled its own program alongside the release of Firefly, a generative-AI-powered image creation tool. Firefly, Adobe said, works through training on both images owned by the company, and those in the public domain or other material not subject to copyright rules. Like Shutterstock, Adobe said that its indemnification for AI-generated images is meant to be as similar as possible to the one that covers the company’s other assets.

 Great news, but let’s see what happens at the courthouse!

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